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Take your skills to the next level with the knowledge I share on my blog.

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blog-post
Growth Strategy
July 6, 2021

Healthy Churn equals Healthy Business; 11 ideas you can immediately use to reduce organizational churn

If you are a store owner the proposition is simple: In order to convert new customers they first have to come through the door. But what if there is a revolving door and the customers go out as quickly as they enter? In that case you’re left with a vacant store and an empty cash […]

blog-post
Growth Strategy
June 8, 2021

Sales funnels vs. Growth loops

If you’re involved in marketing you are certainly aware of sales funnels. In stores, online, for products or services; the sales funnel is thé standard strategy for customer conversion. But this old marketing method is definitely showing its age, the growth loop seems better suited to successful business growth. Instead of a linear approach to […]

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